Average Donor Retention Rate 2024. 2022 fundraising showed substantial weakness through q4. For example, if you have 180 repeat.
According to a study by causevox, the average donor retention rate in the nonprofit sector is 45.3%. The chief factor in the decrease was a 9.2% drop in the new donor.
Donor Retention Rates Average 44% Across American Nonprofit Organizations.
Learn exactly how to boost retention rates in 2024.
Donor Retention For Major Donors.
Charitable giving increased significantly in q2 2022, but gains were accompanied by a continuing steep decline in donor acquisition and retention,.
Donor Retention For Small Donors Has Dropped By 2.4%;
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Donor Retention Rate = Return Donors In Y2 / All Donors In Y1.
For example, if you had 100 donors in 2023 and 75 of them donated again in 2024, your retention rate.
The Overall 2020 Donor Retention Rate Was 43.6%, A 4.1% Drop From The 2019 Rate Of 45.4%.
2022 fundraising showed substantial weakness through q4.
Retention Rates Across All Categories Of Donors Decreased, With The Largest Donors.